Shake Shack Serving Up Free Custard If Shackleford Hits Travers Board

 
Contact Dan Silver | August 22, 2011 Email Bookmark and Share
 



 
   
   

Here’s the Scoop: One hundred fans will enjoy a free cup of frozen custard should Preakness winner Shackleford finish first, second, or third in the prestigious Grade 1 Travers on Saturday, August 27.

The first 100 racing enthusiasts to visit the NYRA Rewards sign-up booth located directly outside the main Clubhouse exchange at Saratoga Race Course will receive a card entitling them to a scoop of Shake Shack’s delicious custard.

If the speedy son of Forestry hits the frame in the $1 million Travers Stakes, cardholders can head to The Post (adjacent to the paddock) and redeem their Shake Shack frozen treat. Stop by the NYRA Rewards booth starting at 1:00 p.m. on Travers Day to be in the running (limited to first 100 fans).

Union Square Events, the event services business from Danny Meyer’s renowned Union Square Hospitality Group, operates the seasonal Saratoga Race Course outposts of Blue Smoke and Shake Shack.